2017 marks the year that tech giants such as Apple and Facebook began to rethink their responsibilities about how their technology impacts people and society. While 2017 may have been a year of reflection for some tech companies, it was also the year that they were able to gain an even greater foothold into our private lives
From phones to cars, products no longer rule for an increasing number of companies. Individualized customer service is king in the “subscription economy.” And for the companies offering subscription services, the value comes with the data they gain from the subscriptions rather than the revenue from selling the product outright.
In the US, approximately one-third of all workers are freelance, or nearly 54 million people, and that number is expected to grow. Cloud-based platforms are making it easier for small businesses and nonprofits to tap into the gig economy and find the people they need from a global talent pool. For companies who need flexible workers who are willing to work on a project basis, these platforms can be both convenient and cost-effective.
It’s this personal relationship between the local business owners and customers that is at the heart of a successful small business. Connections count for small business owners. The personal bonds that these businesses form with their customers can help lead to a successful launch, sales growth and, in one example, even help resurrect a business after a disaster.
There is a war going on between giants and they are fighting for the right to be in your home – maybe even in your bedroom – in order to watch, listen and collect information about you. It’s probably inevitable that you will let one of them in (or maybe a new one you have not met yet), but whatever your choice, it will likely be around for a while… like your email or your bank. It will become so entrenched in your life that it will be a huge hassle if you change your mind.
In the digital world, there is no one, trusted source to verify who we are, so we fill in the same information at dozens of different sites. Each different site that gathers and verifies our info does it in a silo. The process is closed and complex with each site checking a directory of information and making a decision about whether we are who we say we are.
So, what should we while we wait for technology and policies around digital identity to catch up?
Consumers and businesses alike are choosing the convenience and efficiencies of being connected over the security of being "off the grid" (so to speak), and there are no signs of it slowing down. And, right now, the policies for securing these devices is in its infancy, increasing the risk for attacks.
Sinu has developed two documents to help your organization select the right backup solution by providing information about online backup services and what you can expect from two different types of solutions. Sinu selects backup, continuity and disaster recovery solutions based on the same criteria. We look for cloud-first solutions which are built to be future-proof as software advances.
Apple has released an update to iOS, the operating system for iPhone and iPad that contains a known bug. The upgrade – iOS 11 – began rolling out on September 19 following Apple’s announcement of the new iPhone 8 and iPhone X smartphones. People using the Mail app on iPhone have a few options.
“Autopilot is getting better all the time, but it is not perfect and still requires the driver to remain alert,” the company said. But who is ultimately responsible when the car crashes?
Even though Alexa may have been programmed to have the ability to provide pithy comebacks, AI is still in its infancy, but expected to surge over the next few years. According to a new report from Tractica, interest in implementing AI systems is growing among companies and institutions around the world, and the revenue generated from the direct and indirect application of AI software is predicted to grow from $1.4 billion in 2016 to $59.8 billion by 2025.... But what exactly is Artificial Intelligence, anyway?
Here at Sinu, we try to provide the latest tech news, predict trends, and share best practices – especially when it comes to protecting your data and other tech assets. Well, here is where taking our own advice paid off...
In less than 3 years, Adobe's once popular plug-in will no longer be welcomed on the web. So, what really happened to Flash? I would say it goes well beyond security issues and is more about the shift in the way we want to receive information from and interact with our devices.
One of the biggest vulnerabilities in endpoint security exists with mobile devices such as laptops, phones, and tablets. So, what can you do to mitigate the risk? Develop a mobile device or BYOD policy designed to protect your organization’s technology infrastructure and sensitive data. Here are 10 considerations:
It’s hard enough to keep your technology secure when you’re working from the office, even harder when you work remotely, but while on vacation, it’s even trickier to keep your devices and data safe. A little bit of preparation and being a little tech security savvy can prevent headaches during your summer vacation and the rest of the year.
In a recent survey of more than 1,100 U.S. small businesses, Wasp Barcode Technologies produced a State of Small Business Report that reports on some of the distinct challenges that small businesses face in 2016. Inc. summarized the report which shows some of the top challenges for small businesses include hiring new employees (50 percent), increasing profit (45 percent), employee healthcare (43 percent), growing revenue (43 percent), and cash flow (36 percent).
Amazon opened its first New York City bookstore in Columbus Circle on May 25. The interesting twist from this giant company credited with putting so many traditional bookstores (such as the closed Border’s that was located nearby) is that it uses the local online data aggregated from its e-commerce customers to determine which books to carry its store.
There are times when I choose to spend time over money, like when I repair my old classic German cars versus taking them to a mechanic, but with only 16 waking hours to create value from each day, I need to make the most of each one. (And I like working on my old Volkswagen.) However, rolling my own music playing solution in lieu of buying an iPad to use the Sonos app is not the way I want to spend my time.
In the book, Social, scientist Matthew Lieberman makes the case that our need to connect is as fundamental as our need for food and water. We need to connect and communicate with others, and I would suggest that this extends to how we connect with businesses and nonprofits. Is there a real person we can communicate with if we have questions or need assistance? Is that a satisfying experience? And, are the organizations that understand the basic human need to communicate and provide human interaction more successful?
There are 28 million small businesses in the U.S. They are the backbone and spirit of our economy. In fact, they are the very reason Sinu was formed back in 2000 because we wanted to give small businesses an edge by providing the enterprise-level technology and expertise which big business could afford, but were out of reach of most smaller organizations.