small business technology

Top 9 tech trends for 2020: 5G rollout promises speed, innovation

Technology continues to evolve at lightning speed and solutions for nonprofits and small businesses grow exponentially. There’s quite a bit of media buzz around AI, 5G, and other emerging technologies, but most organizations do not have the time or expertise to assess all these options, not to mention the distraction and the risk that can result from adopting technologies that are not reliable or cannot meet your organization’s needs. In this series of articles, we will focus on 9 technology trends you will likely hear more about over the next 12 months.

Time is almost up: Microsoft urges Windows 7 users to migrate to Windows 10

Time is running out for Windows 7 users, and nonprofits and small businesses are being urged to switch to Windows 10 and its host of support services. After 14 January 2020, Microsoft will no longer provide security updates or technical support for computers running Windows 7. Continue reading for additional support for making the transition.

Humans and patience needed to make AI work for small business

Frustration and “inflated expectations” confront many business managers who try to adopt artificial intelligence (AI) into their operations, according to MIT Technology Review. “Despite what you might hear about AI sweeping the world, people in a wide range of industries say the technology is tricky to deploy. It can be costly. And the initial payoff is often modest,” reports the Review. So what does it take for AI to be successful?

Report: Small, medium-sized businesses lean on technology

Small and medium-sized businesses rely on technology to achieve their goals but also find the diversity of choices a challenge, according to a new industry study. The sheer number and types of solutions has grown in such size and complexity that many firms are “taking two steps forward and one back as they navigate these new learning curves.”

Successful consumer marketing combines digital, face-to-face strategies to make it personal

No matter the age of the customer, it is all about being in a relationship — one that has meaning to both parties. Customers, including the much-desired millennials, crave personal marketing. This lesson is resonating in the age of digital customer relationship management. All customers, including tech-savvy millennials, need more than an email to feel wanted, warns a host of business experts.

What keeps small business owners awake at night?

In a recent survey of more than 1,100 U.S. small businesses, Wasp Barcode Technologies produced a State of Small Business Report that reports on some of the distinct challenges that small businesses face in 2016. Inc. summarized the report which shows some of the top challenges for small businesses include hiring new employees (50 percent), increasing profit (45 percent), employee healthcare (43 percent), growing revenue (43 percent), and cash flow (36 percent).  

Why Small Business Matters

There are 28 million small businesses in the U.S. They are the backbone and spirit of our economy. In fact, they are the very reason Sinu was formed back in 2000 because we wanted to give small businesses an edge by providing the enterprise-level technology and expertise which big business could afford, but were out of reach of most smaller organizations.