Nonprofits + Technology

Email marketing to Millennials: Values, personal appeals can boost clicks

“This socially conscious and fast-paced generation requires a set of rules different from those of Generation X and Z. And brands need to take into account that fact if they want their email marketing strategy to engage this important demographic,” Florian Bersier, founder and CEO of Gmail app Gmelius, writes.

Report: Small, medium-sized businesses lean on technology

Small and medium-sized businesses rely on technology to achieve their goals but also find the diversity of choices a challenge, according to a new industry study. The sheer number and types of solutions has grown in such size and complexity that many firms are “taking two steps forward and one back as they navigate these new learning curves.”

Accommodate Your Millennial Workers – or Another Organization Will: A Conversation with Larry Velez of Sinu

Successful Nonprofits, a firm that provides strategic planning, board development, executive coaching and transition assistance to help nonprofits, recently spoke with Larry Velez, founder and CTO of Sinu, to help them understand and accommodate millennials in the workplace. Listen to the podcast to learn more about shifting demographic trends and practices in the workplace.

Awards recognize tech for good

From health care providers to whistleblowers, recipients of the 2018 Good Tech Awards cultivated socially beneficial uses of technology, whether drones or text messaging. The awards, a feature of New York Times columnist Kevin Roose in the New York Times Magazine, give a nod to innovators who often operate outside of the spotlight.

The benefits of corporate social responsibility

Corporate social responsibility (CSR) — often considered a delicate combination of ethics and profits — is gaining currency with organizations of all sizes because of the benefits to both society and the bottom line.  Companies that pursue positive social impacts have found several benefits that positively impact the bottom line. We’ve summarized several of the top benefits reported in both the Forbes and Entrepreneur articles.

Giving Tuesday: Facebook, PayPal promise $7 million in matching donations to nonprofits

#GivingTuesday was created by the team at the Belfer Center for Innovation & Social Impact at the 92nd Street Y — a cultural center in New York City that, since 1874, has been “bringing people together around the values of service and giving back.” #GivingTuesday is a worldwide effort to connect people and organizations around the one common goal: “to celebrate and encourage giving.”

Tips to protect your devices from summer heat

With the dog days of summer upon us, devices – and the humans that own them – are often exposed to higher temperatures this time of year. However, there are a number of ways you can protect your devices in spite of the summer heat. We have some tips on how to protect your electronics from overheating and often irreparable damage.

Study: Telecommuting can lower office costs, attract better talent

Telecommuting isn’t the trend of the future – it’s a reality for an increasing number of organizations and employees. If your business or nonprofit is considering the potential benefits of telecommuting, you may want to consider the following tech tips to support your telecommuting employees.

Participate in Sinu's Nonprofit Tech Survey by July 1

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Sinu is conducting a survey of nonprofit employees, board members and volunteers to gather data about nonprofits and their technology. The survey should only take about 5-10 minutes. From the aggregated data, we will develop a free report, The State of Nonprofit Technology: An Insiders Perspective. We believe this report will not only help other nonprofits better plan for and utilize technology, but will also help companies like Sinu who support nonprofits with their IT.

We will only use the information in aggregate and will keep an organization's specific information anonymous. We will also automatically include qualified nonprofits into a random drawing for a $500 donation for those who fill out the survey by July 1, 2018.  Sorry, current Sinu clients can fill out the survey but are not qualified to win the $500 donation. See official contest rules.

If you are a nonprofit, please share your knowledge so we can serve nonprofits better! If you know of a nonprofit, please share this link to the survey with them! 

Take the survey today! Click here to get started!

How to Safely Recycle Your Old Technology

Whether your city regulates e-waste or not, there are several reasons your organization should recycle your technology. Sensitive data, whether on a laptop, server or smartphone, needs to be completely erased before you resell or recycle your technology. Having a plan for recycling your technology that includes properly disposing of electronics is not only better for the environment, but it can also mitigate the risk of having sensitive data fall into the wrong hands.

Facebook to offer more nonprofit tools in era of ‘meaningful connections’

An estimated 750,000 nonprofits in the U.S. already take advantage of a host of tools on Facebook, such as charitable donations pages and “donate” buttons. These tools are designed to cultivate more meaningful connections and to support more robust fundraising.

Nonprofits encouraged to embrace AI

Artificial Intelligence promises to be an important strategy for nonprofit organizations. It can help engage with more people where they are and in a more meaningful way. Furthermore, voice-fundraising will make it virtually effortless (pun intended) for people to support a cause at the very moment when and where they are moved to give. Some early adopters have already starting using voice-activated technology.

Why Small Business Matters

There are 28 million small businesses in the U.S. They are the backbone and spirit of our economy. In fact, they are the very reason Sinu was formed back in 2000 because we wanted to give small businesses an edge by providing the enterprise-level technology and expertise which big business could afford, but were out of reach of most smaller organizations.

Webinar featuring Sinu’s Larry Velez: “New Administration, New Risks? How To Protect Your Nonprofit’s Data”

The 2016 election brought digital security and surveillance into tight focus. The webinar, “New Administration, New Risks? How To Protect Your Nonprofit’s Data,” held with Idealware and Fission Strategy, encourages organizations to rethink their security. Panelists from several organizations, including Sinu co-founder and CTO, Larry Velez, Idealware board member Leon Wilson of the Cleveland Foundation, and Shauna Dillavou of Community Red, contribute to the conversation about keeping your nonprofit data safe while bringing more productivity and safety to your team and constituents.

 

Budgeting for system updates and technology replacement

Most nonprofit organizations work off of a strategic plan to guide them to achieve their mission. Many organizations, however, have not developed a plan for their technology and how it can support that mission. Instead, they take a more reactionary stance toward hardware and software: if hardware breaks down or mission-critical software cannot run on an obsolete operating system, it gets replaced. However, adopting a more strategic approach to technology replacement can help avoid surprise expenses, save money, mitigate data security risks, and increase productivity.

Top Tech Challenges for Nonprofits: Training staff (and board) on new technologies

While the benefits of the new technologies may be evident to you, they are not always immediately embraced by the team and can cause disruption if proper training is not part of the roll-out.  Before rolling out any new technology, it’s good to be aware of some of the top reasons employees may resist the change.

Top Tech Challenges for Nonprofits: Migrating to appropriate cloud solutions

Look for opportunities to immediately mitigate the risk of data loss and potential downtime. For nonprofits with fewer than 1,000 employees, we suggest moving at least 80 percent of your basic infrastructure into the cloud over the next three years. Email and backup are critical and should be migrated immediately. Payroll is another critical application that can be moved to the cloud to help avoid disruption of compensation for employees even during local outages or disasters. 

Trying to compete in enterprise market, Apple to bring iWork to the cloud

Apple announced they were taking iWork to the iCloud to attempt to compete with Microsoft 365 and Google Docs for office product market share. 

Top Tech Challenges for Nonprofits: Creating and enforcing IT policies

When developing a comprehensive IT Management and Security Policy, be sure that it is easy for staff to understand and follow – finding the balance between policies and procedures that support physical and virtual security while ensuring employees have access to the data when and where they need it to stay productive is key.